Corporate Anniversary Event Videography | Rheem Canada Ltd
Corporate Anniversary Event Videography | Rheem Canada Ltd
Toronto & GTA Videographer
Working with Rheem and their team has been one of the longest and most meaningful collaborations of my career. I first started photographing for them in 2016 and since then I’ve had the privilege of documenting so many aspects of their story. From headshots of staff and leadership teams, to promotional videos, event photography, and coverage of their operations…the list truly goes on.
This year marks a major milestone for Rheem as they celebrated 100 years in business at the iconic Woodbine Racetrack. Their 100 Years Strong campaign couldn’t be more fitting. It’s a testament to their continued growth, their dedication to innovation, and the leadership they’ve maintained throughout the industry for a century.
Creating this fun, candid anniversary video felt like a full-circle moment. It was a chance to highlight their people, and culture that has carried them through a hundred years of excellence. I’m incredibly grateful for the trust they’ve placed in me over nearly a decade and I’m proud to help tell a small part of their story!
If your company is looking to share your history, your values, or your next big milestone through thoughtful and impactful photo or video work, I’d love to create something meaningful with you.
Contact us today and we’d be happy to discuss your company’s videography needs!

Industrial Magazine Photography | Toronto
Industrial Magazine Photography | Toronto
For the latest issue of Hardlines Pro Dealer Magazine (Q3 2025), I had the opportunity to photograph Cynthia Prazeres and her family – the team behind Toronto-based Senso Group, a thriving building supply and rental company. This was actually my second photoshoot for Hardlines, and it was such a pleasure to be brought back to work with their team again.
We met on-site at Senso Group’s busy and bustling yard, where I kicked things off with some drone photography to capture some fun aerial views of their operations, complete with the Toronto skyline in the background (definitely some of my favourite shots from the day!). Witnessing a birds-eye view of their operations in motion was really interesting!
Cynthia and her family were an absolute pleasure to work with. They were warm, down-to-earth, and genuinely passionate about their business. Their dedication to their customers and their family-driven approach have clearly been key to their success.
The feature turned out beautifully, and I’m excited to share it.
If your industry magazine needs a photographer in Ontario or abroad, send me an email and let’s discuss your project!
Commercial Catalogue Product Photography | Kitchener
Commercial Catalogue Product Photography | Kitchener
Custom Leather Canada and I have built such a great working relationship over the past few years, and every new project with them feels like a continuation of a great working relationship. This time, I had the opportunity to photograph a new collection of images for their product catalogue, social media, and website use. Our goal was to showcase the craftsmanship, attention to detail, and timeless quality that the brand has become known for.
Every item reflects the pride and skill of their Kitchener-based manufacturing design and production team. I love working with people who genuinely care about what they create, and that’s exactly what makes these shoots so rewarding.
Send me a message if you’d like to chat about taking your promotional photography to the next level!
Menswear Catalogue Product Photography | Kitchener
Menswear Catalogue Product Photography | Kitchener
I’ve been lucky to work with the Custom Leather Canada team on so many projects over the years, and this one was especially fun! We took their beautifully made belts out of the warehouse and into the real world for a lifestyle shoot that combined both studio and outdoor locations. The goal was to capture great photos for their social media, website, and catalogue use.
Our model Andrew helped bring that vision to life, and the mix of clean studio shots with outdoor scenes gave the campaign a great balance of polish and authenticity. Always a pleasure working with the Custom Leather Canada crew. They put so much pride into what they make, and I love being able to show that through the lens!
If you’re a company in need of branding images, send me an email and I’d be happy to chat.
E-Commerce Leather Goods Product Photography | Kitchener
E-Commerce Leather Goods Product Photography | Kitchener
Over the last few years, I’ve had the pleasure of working closely with the incredible team at Custom Leather Canada, one of Kitchener’s long-standing, foundational businesses. Though our collaboration began in 2022, it feels like I’ve known them much longer given the sheer volume of work we’ve created together.
From e-commerce product photography for platforms like Amazon, their website, and Costco, to on-model fashion photoshoots and videos celebrating their 75th anniversary and instructional visuals for their Grizzly Fitness brand. Every project with them has been such a rewarding experience thanks to their hardworking, tightly-knit team and genuine passion for what they do.
This gallery features just a small collection of the work we’ve done together, and I’m so proud to share it.
If you’re a business looking to build a cohesive, professional image library for your marketing and online platforms, I’d love to help bring your vision to life!
Trade Magazine Photographer | Kitchener GTA
Trade Magazine Photographer | Kitchener, GTA
When Hardlines HIQ magazine reached out through their art director, Shawn Samson, looking for a photographer to capture CEO Ian White of Home Hardware, I knew it was going to be a special assignment. I was excited to see their detailed shot list and to bring their vision to life.
We met at Home Hardware’s massive St. Jacobs warehouse….a location that’s as impressive as the company’s 60-year history in the town. Ian arrived with the kind of warmth and approachability that instantly puts everyone at ease. It was clear from our conversations that he genuinely cares about the company, its legacy, and the well-being of the people who keep it running.
With the Home Hardware team, Hardlines reps, and a lot of good energy in the room, the shoot came together seamlessly. I’m thrilled with how the images turned out, and there’s nothing quite like seeing the final product in print! Especially when it’s a story that feels so connected to the local community!
If your trade magazine needs a photographer in Ontario or abroad, send me an email – I’d love to learn more about your project!
Broadcast Journalist Headshots | CTV News Kitchener
Broadcast Journalist Headshots | CTV News Kitchener
It’s not every day you get to photograph the faces behind one of your local news stations! My work with CTV News Kitchener began in 2020, when journalists Heather Senoran and Spencer Turcotte reached out to update their headshots. We had a great shoot at my studio — so much so that they returned again in 2024 for a second round of photos.
Shortly after, I received a message from their news director, Daniel Cress, who shared how impressed the entire team was with the updated portraits. He invited me to photograph the full CTV News team in the same natural, professional style. I was thrilled for the opportunity.
With a portable studio setup in tow, I headed to the CTV studio and had an absolutely wonderful time working with their warm and talented staff. We captured a full set of individual headshots, along with group portraits of anchors Tony Grace and Leighanne Evans, joined by their (now former) weather specialist Will Aiello.
If you’re part of a media team, corporate group, or organization looking to bring consistency, personality, and professionalism to your branding — let’s talk! Quality headshots are an essential piece of making a strong first impression.
Daniel Cress
Home Interiors Photography | Kitchener
Home Interiors Photography | Kitchener
It was a pleasure to continue my work with CW Kitchens, a family-owned custom cabinetry company based in Cambridge, Ontario. Led by siblings Tacha and Nicholas Ribeiro – who recently stepped into leadership roles following in the footsteps of their father and founder, Carlos – CW Kitchens continues to be a shining example of craftsmanship, quality, and heart. For over 38 years, their work has elevated homes across the region, and that legacy is clearly reflected in their attention to detail and timeless designs.
For this project, I photographed one of their beautifully finished kitchen cabinetry installations, along with a custom closet cabinetry. Both showcased the company’s signature blend of form and function. These images are now part of their growing visual library, supporting their brand story and online presence with high-quality photography that matches the quality of their work.
If you’re a design-focused business looking to showcase your craftsmanship, style, or products, professional photography is a powerful way to tell your story. Let’s connect to create visuals that reflect the care and detail you put into your work.
Natural Light Lifestyle Social Media Branding Photography
Natural Light Lifestyle & Social Media Branding Photography
As part of a branding refresh for CW Kitchens, I had the opportunity to photograph Tacha Ribeiro — now President of this respected, family-owned cabinetry company — at the beautiful Melrose Studio. Founded by her father, Carlos Ribeiro, CW Kitchens has been a cornerstone in the Cambridge community for over 38 years, built on craftsmanship, quality, and dedication.
Now leading the business alongside her brother Nicholas, Tacha represents the next generation of CW Kitchens. These portraits were designed to reflect her thoughtful leadership and the deep-rooted values that continue to shape the company’s story. With a clean, editorial feel, the images will be used throughout CW Kitchens’ website and social media to support this exciting new chapter.
If you’re a business owner or entrepreneur looking to update your branding with fresh, modern photography, I’d love to help you tell your story.












































































































































































